- Assessing Your AI Search Readiness
- Hands-on engagement
- A clear, detailed assessment
You need a clear, honest picture of how you are setup for AI Engines to cite and reference you.
"A hands-on, straight forward assessment of your AI readiness"
AI Search Optimization Audit
Many B2B companies have no idea how AI engines currently see their business.
They assume that because they have a website, publish content, and rank reasonably well in Google, they are covered. In most cases they are not.
AI engines assess businesses differently than traditional search engines.
- They look for clarity
- The look for consistency
- The look for credibility
- They look for content that is structured well enough to extract meaning from and cite confidently
Most businesses fail one or more of these tests without knowing it.
The AI Search Optimization Audit gives you a clear, honest picture of where your business stands in the eyes of AI engines and what needs to change to be cited as a credible source when buyers ask AI engines questions about your category.
Why An AI Visibility Audit is Crucial
- The majority of B2B buyers now use AI tools during their purchase research.
- That number is growing fast as Search & AI Search merge experiences.
- Buyers are forming shortlists inside AI platforms before they contact anyone.
- Buyers who arrive via AI citation convert at significantly higher rates than traditional organic search traffic.
- They arrive already informed.
- They arrive with an increased amount of confidence in your company.
- Most companies have no way of knowing whether they are being cited or ignored by AI engines.
- Without the right tools and assessment, the problem is invisible until the pipeline impact makes it impossible to ignore.
- There are many tools available to improve measurement. Which one is right for you?
What the B2B Content Marketing Audit Covers
The AI Search Optimization Audit evaluates everything AI engines can see about your business. No assumptions. Just a clear picture of what AI engines find when they look for you.
AI Engine Eligibility Assessment
Whether your business passes the eligibility filter AI engines apply before selecting any source to cite. Clear business identity, intent match, content depth, and baseline credibility signals are all evaluated.
Content System Evaluation
What content currently exists, whether it covers the topics buyers research in your category, and whether Authority and Decision content are present and substantive enough for AI engines to consider citation worthy. Missing or thin content at these levels is one of the most common reasons companies are invisible to AI engines.
Content Structure and Architecture
Whether your content is organized and formatted in a way AI engines can extract meaning from. Answer first formatting, heading structure, FAQ integration, structured data, and internal linking are all assessed.
Brand Consistency and Entity Clarity
Whether your business is described consistently across your website, directory listings, third party profiles, and external mentions. Inconsistent entity signals are a primary reason AI engines filter companies out before the selection phase even begins.
Credibility and Evidence Signals
Whether the external proof AI engines rely on to assess credibility is present and accessible. Reviews, third party mentions, citations, backlinks, and industry references are all evaluated.
Digital Footprint Assessment
How broadly your business exists across the web. AI engines pull from everywhere your brand has a presence. A brand that exists only on its own website gives AI systems very little to work with.
Multi-Platform AI Visibility
Where your business currently appears and where it is absent across the major AI platforms. ChatGPT, Perplexity, Google Gemini, and Microsoft Copilot each have distinct citation behaviors. Visibility on one platform does not guarantee visibility on others.
Measurement Gap Assessment
Whether you have the right tools in place to track AI visibility. Traditional SEO analytics do not capture AI citations very well. We identify what is missing and recommend the modern tools that do.
What You Walk Away With
The AI Search Optimization Audit produces a clear picture of how AI engines currently see your business and a specific set of recommendations for improving your visibility and credibility across AI platforms.
Bottom line: Is your current marketing strategy optimizing for AI Visibility?
Deliverables
- A detailed audit report covering every area assessed
- A clear picture of where your business passes and fails AI engine eligibility and selection filters
- A presentation and guided walkthrough of findings with your leadership team
- A prioritized list of recommendations ranked by impact
How To Engage
Every client situation is different. Some companies need the AI Search Optimization Audit as a standalone diagnostic before deciding whether to invest in ongoing AI search optimization. Others use it as a starting point for a broader engagement.
We offer several ways to engage depending on your situation and goals.
